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Oops! Blackberry Blunder on BBC
How NOT to inspire confidence13 April 2011
by Huw Collingbourne
I’m afraid that if I were a potential Blackberry user in the Middle East or India, the BBC’s interview with Mike Lazaridis, the co-chief executive of Research In Motion (RIM), the firm behind Blackberry would not give me a nice, warm feeling...
Lazardis refuses to answer the BBC correspondent’s perfectly legitimate questions, ends the interview and insists the camera be turned off. Really, this is not a good way to conduct an interview. The interviewer has the right to ask any question and the interviewee should answer them all with politeness and grace. Refusing to answer a question gives the impression that you don’t like the answer you’d be forced to give. It remains to be seen if this BBC video will be a minor embarrassment or deeply damaging.
Watch on the BBC site: http://news.bbc.co.uk/1/hi/programmes/click_online/9456798.stm